Canada

Chris Fair on the Branding and Marketing of Cities and Destinations

Interview with Chris Fair, President of Resonance Consultancy in New York, on destination branding and city marketing trends and challenges.

Nicolas Papadopoulos on Country Image Research and Nation Branding Trends

Nicolas Papadopoulos, Chancellor's Professor at Carleton University in Ottawa, Canada, in this interview discusses country image research in America and nation branding challenges and trends.

How to Develop a City Brand Strategy – Example Mississauga in Canada

Get behind-the-scenes information and useful insights into how to develop a city brand strategy in this case study on the city branding of Mississauga in Ontario, Canada.

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