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country rankings

Latest country rankings and country reputation indices measuring the attractiveness and competitiveness of countries and nations. Essential information for country branding and public diplomacy professionals.

Research Insights

2017 Country Reputation Ranking: Leaders, Highlights and Trends

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Country reputation study 2017: Nicolas Georges Trad shares key findings of RepTrak ranking and reflects on changes in country reputation over the last years.
Research Insights

Digital Country Index 2017: Winners, Losers and Trends

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José Filipe Torres, CEO of Madrid-based place branding advisory firm Bloom Consulting, discusses the winners and losers of the Digital Country Index 2017.
Research Insights

Country Brands 2017: Who Leads in Tourism and Trade? Winners and Trends

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Jose Torres of Bloom Consulting discusses the 2017 Country Brand Ranking for Tourism and Trade: the country brand winners, losers and trends.
Expert Advice

How to Measure Place Branding Impact Through Rankings and Indices

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Overview of indices and rankings which can be useful for measuring the impact and effectiveness of place branding activities, by Robert Govers.
Interviews

Jeremy Tamanini on the Green Economy, Sustainability and Country Reputation

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Jeremy Tamanini shares his thoughts on the Green Economy, sustainability performance and the implications for city competitiveness and country reputation.
Research Insights

World Happiness Report 2017: In Which Countries Live World’s Happiest People?

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According to the World Happiness Report 2017, people in Norway feel the happiest, closely followed by Denmark, Iceland and Switzerland.
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ABOUT TPBO

At The Place Brand Observer, we showcase impactful place brand stories and their link to sustainable development. Bridging research and practice, we highlight influential figures shaping the global identity and reputation of cities, regions, and countries. Our focus is on revealing their diverse success stories, insights and experiences.

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