- Introducing: World's Best in Place Branding -spot_img

country rankings

Place Brand Rankings and Indices: Overview

Place brand rankings and indices can be useful tool for countries, cities and destinations to find out how they perform, also in comparison with...

South Korea’s Economic Performance, Brand Strength and Reputation

South Korea’s country performance, its economic competitiveness, nation brand strength and reputation, according to international rankings and indices.

Is Soft Power the Answer to Isolationism? Looking Back at the Global Soft Power Summit

David Haigh of Brand Finance Plc shares insights from the 2021 Global Soft Power Summit which took place earlier this year.

Good Country Index 2020: Simon Anholt Shares Key Insights

Simon Anholt on the key findings of the 2020 edition of the Good Country Index: which countries have improved and which haven't.

Which Are the Strongest and Most Valuable Nation Brands in 2020? Brand Finance on Performance Leaders and Reputation Trends

Brand Finance in its latest report reveals which are the strongest and most valuable nation brands in 2020, and how the coronavirus pandemic has impacted them.

Jason McGrath on Measuring the Perceptions and Brands of Cities and Countries

Jason McGrath of Ipsos on how cities and countries can determine and improve their brand and reputation; the importance of sustainability and how to communicate well in times of crisis.
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