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Economic Development
Economic development is the motivation behind many place branding initiatives. The following articles explore economic development theory and practice, and provide expert insights into trends, challenges and the daily work of economic development professionals.
Adriana Acosta on 10 Years of the Essential Costa Rica Country Brand
TPBO -
Country Brand Director of PROCOMER, Adriana Acosta on the Essential Costa Rica country brand evolution over the past 10 years, and its future priorities.
Hot Destinations in 2023 for Talent, Investors, Tourism
TPBO -
Top locations 2023: Expert views on cities and regions which are right now the most sought after by investors, skilled workers and visitors.
Innovative Place Branding for Sustainability: Obstacles & Challenges
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Expert views on challenges reducing our ability to use place branding innovatively as a tool for sustainable community and location development.
How Innovative Place Branding Can Boost Sustainable Development – And Vice Versa
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Expert views on how innovative place branding initiatives can boost the sustainable development of countries, cities and destinations.
Rod Crider on Economic Development in the USA: Then and Now
TPBO -
Rod Crider of Rowan County EDC on economic development practice in the USA: how it has changed over time, keys to success and how it differs across regions.
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