Europe
Europe as region and continent is by far the most active with regard to place branding. Learn about latest research insights, analysis and trends linked to the image, reputation and branding of Europe: the development, management and brand positioning of the European continent and Europe as region.
Ioana Stoica on Co-Creation, Digital Platforms and the Governance of Place Branding
Ioana Stoica discusses how co-creation, digital platforms and AI shape place branding, storytelling and resident engagement.
Claude Wagner on the Fragility and Future of Place Branding in Switzerland
An interview with Professor Claude Wagner on the fragility and future of place branding in Switzerland — and the cities and regions setting noteworthy examples.
Europe’s Best Cities 2026: Why Global Urban Leaders Still Dominate the Rankings
Resonance’s Europe’s Best Cities 2026 ranking reveals how livability, culture and connectivity shape Europe’s most competitive cities.
Maria Hardenberger Sverka on Branding Greater Copenhagen Region
Maria Hardenberger Sverka of Copenhagen Capacity on branding the Greater Copenhagen Region through governance, credibility, and everyday quality of life.
Greater Copenhagen Region
Discover how the Greater Copenhagen Region builds its global reputation on trust, quality of life, and cross-border collaboration between Denmark and southern Sweden.
Peloponnese
Discover how the Peloponnese connects myth, landscape, and innovation through a new place brand rooted in sustainability and local identity.