Europe
Europe as region and continent is by far the most active with regard to place branding. Learn about latest research insights, analysis and trends linked to the image, reputation and branding of Europe: the development, management and brand positioning of the European continent and Europe as region.
Limerick
A 2025 Place Brand Impact Story Award finalist, Limerick’s bold transformation is driving investment, innovation, and cultural renewal. Explore how they do it.
Lausanne – City Performance, Brand Strength and Reputation
How Lausanne performs in rankings of economic competitiveness, city brand strength and reputation, livability and urban sustainability.
Hungary – Country Performance, Brand Strength and Reputation
Explore our summaries of rankings about Hungary: its economic performance, country brand strength, soft power and reputation among investors, talent, visitors.
Marc Meeuwis on Shaping the Brand of Tilburg, the City of Makers
Marc Meeuwis shares insights on Tilburg’s city brand strategy, emphasizing creativity, community, and the city’s identity as a hub for makers and innovation.
Tilburg
Discover Tilburg, the Netherlands’ vibrant city of makers. A creative student city with a dynamic arts scene and ongoing urban development.
Utrecht – City Performance, Brand Strength and Reputation
How Utrecht performs in rankings of economic competitiveness, city brand strength and reputation, livability and urban sustainability.