Paul Temporal, Oxford University Associate Fellow and brand consultant, shares his thoughts on nation branding characteristics, country brands in Asia and the growing market of Islamic branding.
Learn about the current state of place branding in Asia in the eyes of leading place brand developers, managers, researchers and place branding advisors.
Anupam Yog in this interview offers a very detailed account of place brand initiatives in Asia, especially Singapore, and discusses the challenges, tendencies and opportunities.
In this interview with Buck Song Koh, learn about Brand Singapore, its country reputation, the role of placemaking, and nation branding practices in Asia.
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