TAG
Australia
Australia: Latest insights, analysis and trends linked to the image, reputation and branding of Australia: its nation brand positioning, country-of-origin strength and perceptions of Brand Australia internationally.
4 Things Australia Can Teach Asia in City Branding – And Vice Versa
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Christopher Hire on city branding and urban development in Australia and Asia, and what Australian and Asian cities can learn from each other.
World Happiness Report 2017: In Which Countries Live World’s Happiest People?
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According to the World Happiness Report 2017, people in Norway feel the happiest, closely followed by Denmark, Iceland and Switzerland.
Why Successful Placemaking Needs A Meaningful Brand, Not A Mere Logo
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Placemaking specialist Andrew Hoyne on why successful place development needs a meaningful brand and not a mere logo, with case studies from Australia.
Andrew Hoyne on Placemaking and Branding Trends in Australia
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Andrew Hoyne discusses how placemaking, design and putting people first can help establish meaningful and profitable places, with examples from Australia.
Destination Check: Current State of Tourism Sustainability in Australia
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Destination Australia - sustainable tourism leader or laggard? Susanne Becken and Stewart Moore reflect on destination sustainability Down Under.