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destination brand professionals

Our interviews with destination marketing and branding professionals provide unique insights into the thinking and experience of leading destination brand managers, destination marketers and developers around the world. Interviews are by invitation only and based on peer-nominations, to ensure highest quality and relevance.

Interviews

Bernhard Klein, City and Destination Branding Consultant

TPBO -
Branding consultant Bernhard Klein on his work for Vienna city and its destination brand. Read about his thoughts on place branding and benefit from his expert advice.
Interviews

Bill Baker on Destination Branding for Small Cities

TPBO -
Place branding expert Bill Baker on his bestselling book, Destination Branding for Small Cities, plus exclusive insights into his work.
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At The Place Brand Observer (TPBO) we are passionate about the identity, image and reputation of cities, regions and countries, their uniqueness, attractiveness, soft power and brand value.

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