- Introducing: World's Best in Place Branding -spot_img

place management

Gildo Seisdedos, Professor at IE Business School in Madrid, Spain

City marketing and city management are the focus of this interview with Gildo Seisdedos, Professor at IE Business School in Madrid, Spain, and a solicited advisor on smart city trends and challenges.

How Much Does the Branding and Marketing of Places Cost?

How much does place branding cost? Renaud Vuignier gives examples of budgets spent for the marketing and branding of cities, regions, destinations or countries.

Jörgen Eriksson & Svetlana Masjutina: A Dialogue on the Evolution of Place Management and Branding

Place Management experts Jörgen Eriksson and Svetlana Masjutina discuss place branding cases, challenges, and trends.
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