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place management

Place management: learn about latest research insights, studies, expert advice and good practice examples of managing places such as cities, regions, destinations or countries.

Expert Advice

Destination Recovery Strategies Post-Covid: Expert Advice

TPBO -
Hjörtur Smárason, CEO of Visit Greenland, shares tips for destination managers how to prepare for tourism after the pandemic, which key points to keep in mind.
Expert Advice

Which Are the Pros and Cons of Membership-Based Place Brand Organizations?

TPBO -
Pros and cons of membership-based place brand organizations, according to our panel of place branding experts around the world.

Heather Skinner Researcher Profile

TPBO -
Heather Skinner as researcher focuses on place management, marketing, branding, culture and responsible tourism. More in her researcher profile.
Expert Advice

Overtourism: How Does it Affect Destination Reputation and Competitiveness?

TPBO -
Snapshot of expert views on how overtourism affects destination reputation and competitiveness, and how strategic place branding (including place making), together with innovative destination marketing strategies can help.
Interviews

Conny Moonen of Connect Limburg on Cross-Border Regional Branding in Europe

TPBO -
Conny Moonen, Head of Connect Limburg, the Dutch region's place brand management organization, discusses regional branding challenges, opportunities and trends.
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At The Place Brand Observer (TPBO) we are passionate about the identity, image and reputation of cities, regions and countries, their uniqueness, attractiveness, soft power and brand value.

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