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Ipsos is the third largest global market research firm. It delivers information and analysis that makes our complex world easier and faster to navigate and inspires its clients to make smarter decisions.

Place Brand Trigger Explained – TPBO Strategy Innovation Lab

Piotr Lutek of Synergia place marketing agency in Lublin, Poland, introduces us to the Place Brand Trigger approach to place branding.

Place Brand Strategy Innovation Lab

TPBO Strategy Innovation Lab: novel approaches and imaginative ideas for strengthening community identity and place reputation.

Landor & Fitch

Landor & Fitch: a global brand strategy consultancy and design agency specialized in brand consulting, brand experience, place branding; supporting destinations, cities and countries around the world.

How Many Place Branding Projects Fail, And Why? Expert Panel Answers

How to determine the failure rate of place branding projects and their root causes? Our panel of place brand specialists provides answers.

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