city – The Place Brand Observer

Shanghai City Performance, Brand Strength and Reputation

26 March 201918 March 2019 The Editorial Team Asia, China, city, city brand, city image

Shanghai: how attractive is China’s largest city for investors, talent, businesses and visitors? Here an overview of latest rankings and studies on Shanghai’s economic performance, brand strength and reputation.

City Profiles

Beijing City Performance, Brand Strength and Reputation

19 March 201918 March 2019 The Editorial Team Asia, China, city, city brand, city image

Beijing’s economic performance, brand strength and reputation, according to international rankings and studies measuring livability, urban health and sustainability, financial strength and city image.

City Profiles

Stockholm City Performance, Brand Strength and Reputation

5 February 20199 March 2019 The Editorial Team city, city brand, Europe, premium access, Stockholm, Sweden

Stockholm: how attractive is the Swedish capital for investors, talent, businesses and visitors? Here an overview of latest rankings and studies on Stockholm’s economic performance, brand strength and reputation.

Interviews Place Branding

Interview with Marta Hereźniak on Place Brand Effectiveness Measurement and How to Involve Stakeholders

13 December 201811 March 2019 The Editorial Team brand identity, city, Europe, place brand consultants, Poland, premium access

Marta Hereźniak in this interview discusses place brand effectiveness measurement, stakeholder engagement, place brand identity and city branding in Central and Eastern Europe.

City Branding Country Branding Interviews Place Marketing

Interview with Adam Mikolajczyk of Best Place Institute on Meaningful City Branding

6 December 201816 December 2018 The Editorial Team brand identity, city, city marketing, Europe, place brand consultants, placemaking, Poland, premium access

Adam Mikolajcyk of the Best Place Institute in Poland shares his thoughts on the country’s nation brand and the current state of city branding practices in Central and Eastern Europe.

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