Sandra Baer Speaker Profile

Sandra Baer: available for keynotes and workshops. Passionate about relationships and the power of collaboration in cities to accelerate investments in new technology.

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Interview with Chunying Wen on Place Branding Research and City Branding in China

Chunying Wen, place branding scholar and Professor at the Communication University of China in Beijing, in this interview discusses place branding research and city branding in China. Learn about the growing interest in a less marketing-focused and more resident-centered, inclusive approach to city branding.

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