How We Help

As a boutique publisher and advisory made with love in Switzerland, TPBO leverages over a decade of experience and a global network of experts to empower cities, regions, and countries to grow and thrive. Driven by passion and purpose, we offer strategic storytelling, insightful research, and our Place Brand Observatory to provide the tools and expertise needed for successful place branding worldwide.

Place brand leaders yearbook

Place Brand Storytelling

Elevate your place’s prominence by articulating its unique value through our Place Brand Storytelling service.

We craft compelling narratives that resonate with industry peers, professionals, investors, and visitors. Our storytelling captures the essence of destinations like Costa Rica, New Zealand, South Africa, and Tasmania. Secure your place in our curated online showcase collection and our flagship publication, the Place Brand Leaders Yearbook.

Showcasing Impact Makers

We are passionate about highlighting work and ideas that contribute to successful place branding.

Over the past 10 years, we’ve collaborated with hundreds of professionals and partnered with numerous consultancies and agencies, helping them showcase their expertise through our platform. Discover more in our partner section or explore our who's who world map.

city reputation

Place Brand Observatory

The Place Brand Observatory is central to our mission, offering in-depth analyses and comparative research on city and country brand performance.

Our services include tailored benchmarking, expert perception surveys, and strategic feedback, designed to elevate your place branding efforts:

  • City and Country Profiles: Detailed profiles based on extensive research and expert analysis.
  • Benchmarking Studies: Comparative analysis with other leading cities, countries and regions to highlight strengths and identify areas for improvement.
  • Expert Perception Surveys: Gathering insights from industry experts to assess brand perception and guide strategic decisions.

Whether you need a one-time report or ongoing support, the Observatory provides the tools and expertise necessary for successful place branding.

Matchmaking

The loudest aren't always the best.

Find the right specialist to enhance your place brand strategy or to bring fresh insights to your event or conference. Through our extensive network, we connect you with top professionals who can provide the guidance and inspiration you need. Let us help you find the perfect match.