Yearbook Collection

The Yearbook Collection offers cutting-edge insights and best practices in place branding. Each year, the Place Brand Leaders Yearbook highlights expert perspectives, in-depth case studies, and innovative strategies shaping place brand management worldwide. The latest edition features leadership stories from Sweden, Chile, Tasmania, Cape Town, and more, alongside exclusive analysis of key trends.

Beyond the annual publication, our special editions focus on specific themes or regions, providing essential insights for policymakers, professionals, and researchers in place branding.

“The Yearbook provides an invaluable platform for exchanging ideas, inspiration, and ambitions—bringing together global examples of innovation in place branding, soft power, and nation building.”

Sithembile Ntombela maNdaba
Brand South Africa