Leading place brand professionals answer questions linked to the branding and reputation of cities, regions, destinations and countries.
Creative Financing for Place Branding Programs: Examples
Examples of how unconventional financing methods have helped support place branding programs, shared by the TPBO panel.
How Gastronomy Impacts Place Branding
How important is the gastronomic offering of a place in attracting tourism and new residents looking to relocate? We offered our panel of place branding...
How Sustainability Impacts Place Branding – And Vice Versa
Sustainability and place branding: how do the two fit together? Panel of place brand makers and shapers has answers.
How Media Portrayal of Places Influences Branding Strategy
How places which have been ridiculed or made fun of, for example in the media or film (think Borat movie) have found a way to "own the joke" and use it to their benefit.
Place Branding 2022: Key Priorities and Trends to Watch
Place branding 2022: Which trends and topics will keep place brand developers and managers busy this year? Expert panel answers.