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Scandinavia
Per Ekman on the Future of Place Brand and Identity Management
TPBO -
Per Ekman of Tendensor in Sweden, on how he created the framework of Place Brand and Identity Management (PIM) in times of innovation and change.
Robert A. Saunders on Screen Tourism, Nation Branding and the Nordic Noir Effect
TPBO -
Robert A. Saunders, shares his insights into the importance of TV series and screen tourism for economic development, soft power and nation branding.
Moa Björnson on How to Attract Talent to a Remote Archipelago: Example Træna in Norway
TPBO -
Moa Björnson shares how the archipelago of Træna in Norway is attracting entrepreneurs and talent - and a good deal of attention - through its innovative place branding initiatives.
New European Talent Mobility Forum Facilitates Talent Attraction Management Across Regions
Introducing the European Talent Mobility Forum, a new collaborative initiative of leading talent attraction and -retention organizations in Europe.
Mats Segerström on How Talent and Sustainability Will Attract Business and Make Your City Investor-Friendly
TPBO -
Mats Segerström illustrates the different phases in investment attraction and outlines how cities and regions can attract the right investor for sustainable economic growth.
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