TAG
Scandinavia
What’s It Like Being a Digital Nomad in Stockholm, Sweden?
TPBO -
How good is Stockholm for digital nomads and e-ployees? Stockholm resident and globetrotter Julian Stubbs looks at the pros and cons of living in Sweden's capital.
Cecilia Cassinger on Place Branding, Strategic Communication and Urban Sustainability
TPBO -
Cecilia Cassinger of Lund University in Sweden in this interview discusses place branding as a strategic communication practice, its social implications and potential to support urban sustainability.
Helsinki City Performance, Brand Strength and Reputation
TPBO -
Helsinki: how attractive for investors, visitors, talent and digital nomads? Here our summary of international rankings and indices measuring Helsinki's economic performance, its sustainability, brand strength and reputation.
The Nordic Wave in Place Branding | New Book
TPBO -
Cecilia Cassinger, Andrea Lucarelli and Szilvia Gyimóthy introduce us to "The Nordic Wave in Place Branding" - a new book just published by Edward Elgar Publishing. Read what Nordic place branding is all about and how it differs from other approaches.
Andrea Lucarelli on the Politics of Place Branding, Research Trends and the Role of Social Media
TPBO -
Andrea Lucarelli of Lund University in Sweden, in this interview discusses his research into the political dimension of place branding, latest research trends and the role of social media.
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