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city brand

Calin Hertioga on Brands and How to Build a Future-Oriented Branding Strategy

Calin Hertioga of Interbrand consultancy explains the meaning of brands and how place branding can lead to successful, sustainable destinations.

Place Rankings and Perception Surveys: How Credible, How Useful?

How to make sense of global place rankings and perception surveys: panel of place brand specialists explains.

Peter Kjeldbjerg on How Struer Became The City of Sound

Peter Kjeldbjerg shares how Struer became the City of Sound: a talent attraction and city branding example from Denmark.

Barcelona City Performance, Brand Image and Reputation

Barcelona city performance, brand image and reputation, according to international indices and studies on livability, environmental performance, city brand value, economic development, sustainability, attractiveness and ease of doing business.

Lisbon Economic Performance, City Brand Strength and Reputation

Lisbon: how attractive for investors, talent, businesses and visitors? Here an overview of latest rankings and studies on Lisbon's economic performance, its livability, sustainability, appeal for digital nomads, brand strength and reputation.

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