Argentina
Argentina: Latest insights, analysis and trends linked to Argentina’s country image, national reputation and nation brand positioning; its country-of-origin strength and perceptions of Brand Argentina internationally.
Buenos Aires – City Performance, Brand Strength and Reputation
Explore Buenos Aires - its economic performance, city brand strength and reputation, according to international indices and studies on livability, innovation, city brand strength, economic development, sustainability, attractiveness or talent, visitors, locals.
Argentina – Country Performance, Brand Strength and Reputation
Explore Argentina’s economic performance, sustainability, country brand strength, soft power and reputation, according to international rankings.
Country Brand Report Latin America: 2017 Reputation Winners, Losers and Trends
Gustavo Konisczcer of FutureBrand LATAM presents the highlights of the Country Brand Report Latin America 2017: reputation winners, losers and trends.
How Presidents Influence Country Brands: Examples from Latin America
Guest post by Professor Lina Maria Echeverri on Presidents and how they influence their country brands and national reputation: examples from Latin America.