Interview: Jeannette Hanna of Trajectory Consulting on Creating Authentic Place Brands

Jeannette Hanna, chief strategist at Trajectory Consulting, on authentic place brands and the link between place branding, placemaking and place management.

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Interview with Mike Fabricius on Africa, Destination Marketing and Place Brand Management

Mike Fabricius of tourism destination consultancy The Journey, on the depths of what place branding and destination marketing really mean. We further discuss examples from his work on place brands and his involvement with places in Africa and across the world.

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