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place branding trends

Place Branding 2023: Key Priorities and Trends to Watch

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What are the place branding trends and priorities in 2023? We asked our panel of place brand experts. Here's what they said.
Olga Rauhut Kompaniets interview

Olga Rauhut Kompaniets on Place Branding and Sustainability in the Nordics

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Olga Rauhut Kompaniets shares how place branding is practiced in the Nordics, with a focus on community involvement and sustainable development.
Obstacles in the Effective Implementation of Place branding for Sustainable Development

Innovative Place Branding for Sustainability: Obstacles & Challenges

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Expert views on challenges reducing our ability to use place branding innovatively as a tool for sustainable community and location development.
Our research suggests that images of sustainable practices

Innovative Place Branding for Sustainability: Opportunities & Priorities

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Expert views on innovative place branding for sustainability of destinations, communities and business locations: opportunities and priorities.
Closed-for-maintenance-faroe

How Innovative Place Branding Can Boost Sustainable Development – And Vice...

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Expert views on how innovative place branding initiatives can boost the sustainable development of countries, cities and destinations.
Community-Centric Place Brand Development

Eight Examples of Inspiring Community-Centric Place Brand Development

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Which place brand deserves to be celebrated for going the extra mile, e.g. by involving the community in its brand development? Expert panel shares eight examples.