The 50+ pages report Time for Theory contains a review of academic literature on place branding, image, reputation, brand credibility, integrity and legitimacy, plus a list of useful links and resources – not to be missed by anyone interested in place branding.
Update: the report is now fully integrated into the Observer’s place branding theory section.
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Latest posts by The Editorial Team (see all)
- On Culinary Place Branding and the Power of Gastronomy | Interview with Joxe Mari Aizega - 23 January 2020
- How Can Place Branding Contribute to Community Building and Stabilize Societies in Turmoil? - 21 January 2020
- On Place Branding, Strategic Communication and Urban Sustainability | Interview with Cecilia Cassinger - 16 January 2020