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Brand Finance
Is Soft Power the Answer to Isolationism? Looking Back at the Global Soft Power Summit
TPBO -
David Haigh of Brand Finance Plc shares insights from the 2021 Global Soft Power Summit which took place earlier this year.
Soft Power of Countries and Nations: Why It Matters and How to Measure It
TPBO -
Soft power specialists Brand Finance share key insights from a recent white paper on the importance of soft power, leading nations and how the coronavirus pandemic is impacting perceptions.