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place brand researchers

Magdalena Florek Researcher Profile

Magdalena Florek, Poland: researcher specialized in place branding effectiveness/measurement/performance, brand identity and image, place brand equity, place-of-origin effect.

Efe Sevin Researcher Profile

Efe Sevin as place branding researcher focuses on empirical data, visualization, social media and networks. More about his work and approach in this researcher profile.

Mihalis Kavaratzis Researcher Profile

Dr. Mihalis Kavaratzis as researcher focuses on identity-based place branding, stakeholder involvement and destination image.

Martin Boisen Researcher Profile

Martin Boisen researches how place management, place marketing and place branding arose and evolved as part of urban and regional governance.

Robert Govers Researcher Profile

Robert Govers researcher profile: place branding, image, identity, communication. Qualitative, syndicated, surveys, quantitative, content analysis.

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