resilience
Stability as the New Currency: IMD World Talent Ranking Highlights Shift in National Reputation
Editorial briefing on what the IMD World Talent Ranking 2025 means for country brand performance and talent attractiveness positioning.
Climate Emergency: What Place Branders Can Do Right Now
How place branding teams can - and should - respond to the climate emergency is the focus of this contribution by Malcolm Allan, President of Bloom Consulting.
Climate Emergency: Why Place Branding Must Respond (And How It Can)
Climate resilience and mitigation - and the implications for place branding: the focus of the expert contributions by our Special Observer, Malcolm Allan.