Angola: How does this nation on the west coast of Southern Africa perform in various international rankings on economic competitiveness and environmental sustainability? How well does its nation brand perform in comparison to other countries in the region?

Let’s explore what international rankings and indices have to say about Angola in terms of its economic performance, sustainability, country brand strength, soft power, and reputation.

Let’s take a closer look at:

  • Angola’s soft power and country brand strength
  • Its appeal to skilled labour, investors, and visitors
  • The country’s global contribution to peace and well-being
  • How well it fares in terms of happiness and sustainability

Soft Power and Brand Strength

In the Global Soft Power Index 2024 by Brand Finance, Angola ranks 116th, showing an improvement of five positions, despite a score decrease of -1.5. Within the region, it is behind Zambia (113th) and the Democratic Republic of the Congo (115th), but ahead of Zimbabwe (127th), Mozambique (132nd), and Namibia (133rd).


Appeal to Talent, Business, Trade, and Travel

The UNCTAD World Investment Report 2023 reveals that the country’s FDI inflows for 2023 were negative, amounting to -2.086 billion USD, but this still represents an increase of 4.513 billion USD compared to the previous year. FDI outflows were minimal, at 33 million USD, showing a slight decrease of 8 million USD.

The Country Brand Ranking Trade Edition 2024-2025 places Angola 142nd globally and 31st regionally, marking an improvement of seven positions. Neighbouring countries such as Zimbabwe (30th) and Namibia (29th) rank higher, but Angola is ahead of both the Democratic Republic of the Congo (33rd) and the Republic of the Congo (37th).

In the Country Brand Ranking Tourism Edition 2024-2025, it ranks 173rd globally and 33rd regionally, reflecting a decline of 11 positions. The country is positioned between Zimbabwe (28th), Botswana (16th), Zambia (15th), the Democratic Republic of the Congo (47th), and the Republic of the Congo (49th).

Angola ranks 130th in the Global Talent Competitiveness Index 2023, showing no change from the previous year. It is ranked between neighbouring Zimbabwe (117th) and the Democratic Republic of the Congo (133rd). As a lower-middle-income country, it continues to face significant challenges in attracting and retaining talent.


Sustainability Performance

Angola ranks 125th in the Environmental Performance Index (EPI) 2024, highlighting considerable room for improvement in environmental sustainability. Regionally, it ranks 16th.

The Sustainable Development Report 2024 ranks the country 155th, showing no change from the previous year, reflecting ongoing challenges in meeting various sustainable development goals.


How “Good” is Angola?

The Good Country Index ranks Angola 151st overall. By categories, the country’s performance is as follows: Health and Wellbeing (66th), International Peace and Security (101st), Planet and Climate (94th), World Order (136th), Prosperity and Equality (167th), Science and Technology (169th), and Culture (150th).

According to the Economist Intelligence Unit (EIU) Democracy Index 2023, the nation ranks 107th, an improvement of two positions, reflecting ongoing efforts toward democratic governance.

The 2023 Corruption Perception Index ranks it 121st, a decline of five positions, underscoring the persistent challenges in combating corruption.


Peace and Happiness

The Global Peace Index 2024 ranks Angola 72nd, an improvement of 19 positions, placing it 10th regionally. This suggests progress in maintaining peace and security.

The Global Terrorism Index 2024 places Angola 43rd, an improvement of 48 positions, indicating significant progress in combating terrorism.


Last updated in August 2024. Find more country profiles here.


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Disclaimer: The information in this article is intended to provide a general overview of Angola’s economic and cultural landscape and facilitate comparison over time. While we strive for accuracy and completeness, we are not responsible for any typographical errors or inaccuracies. The data is provided “as is” without warranty of any kind. Users should verify any information before relying on it for decision-making purposes.