Africa
Africa: Learn about latest insights, analysis and trends linked to the image, reputation and branding of Africa: its brand positioning as continent, perceptions of Brand Africa internationally, and how individual countries such as South Africa perform on the branding and reputation front.
Kobby Mensah on Ghana’s Next Chapter in Tourism and Place Positioning
Kobby Mensah discusses Ghana’s tourism positioning, investment, digitalisation and the need to broaden its international story beyond heritage and culture.
Building Brand Namibia: Emma Theofelus on Evidence, Inclusion, and National Ownership
Emma Theofelus explains how Namibia is building a nationally owned, evidence-based nation brand grounded in sustainability, inclusion, and delivery.
Branding South Africa: Behind the Scenes with Sithembile Ntombela
Sithembile Ntombela on how Brand South Africa strengthens the nation’s reputation through data, strategy, and shared ownership.
Who Gets to Tell Africa’s Story? Thebe Ikalafeng on Narrative Sovereignty
Thebe Ikalafeng reflects on narrative sovereignty, place branding, and how African nations are reclaiming their stories through leadership, culture, and lived experience.
Behind the Stories: Building the Africa & Middle East Special Edition
Nafisa M. Sharfi reflects on the journey of creating TPBO's special edition on Places to Watch across Africa & the Middle East.
A New Chapter for Place Positioning Across Africa & the Middle East
TPBO publisher and editor in chief, Florian Kaefer, introduces the first special edition, on Places to Watch across Africa and the Middle East.