climate emergency
Why Climate Resilience Is Now Key for Place Branding Success: Malcolm Allan
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Why are climate resilience and sustainability now key factors for place branding success? Malcolm Allan explains in this episode of the Adapt Inc. places podcast by Aleks Vladimirov.
Climate Emergency: How Place Branding Strategies Can Help to Address It
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How can place branding help to address the climate emergency - and how does a city's or country's stance towards dealing with climate change impact its reputation? Our expert panel has answers.
Climate Emergency: What Does It Mean For Place Branding?
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Guest post by Malcolm Allan
Sitting in a presentation on place brand value at the recent CNP Global conference in London I was struck by...