country rankings
Latest country rankings and country reputation indices measuring the attractiveness and competitiveness of countries and nations. Essential information for country branding and public diplomacy professionals.
Leading Place Brand Brand Rankings & Indices: Cities and Countries
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Explore leading city and country brand rankings and indices that are used by The Place Brand Observer for its Observatory.
Is Soft Power the Answer to Isolationism? Looking Back at the Global Soft Power Summit
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David Haigh of Brand Finance Plc shares insights from the 2021 Global Soft Power Summit which took place earlier this year.
Good Country Index 2020: Simon Anholt Shares Key Insights
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Simon Anholt on the key findings of the 2020 edition of the Good Country Index: which countries have improved and which haven't.
Which Are the Strongest and Most Valuable Nation Brands in 2020? Brand Finance on Performance Leaders and Reputation Trends
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Brand Finance in its latest report reveals which are the strongest and most valuable nation brands in 2020, and how the coronavirus pandemic has impacted them.
Jason McGrath on Measuring the Perceptions and Brands of Cities and Countries
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Jason McGrath of Ipsos on how cities and countries can determine and improve their brand and reputation; the importance of sustainability and how to communicate well in times of crisis.
COVID-19 and Peace: New Report Highlights Economic Impact and Implications for Nation Brands
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New report reveals how COVID-19 is impacting state of peace around the world, and what it means for national economies and nation brand value.