Jamaica

Interviews

Diane Edwards on Brand Jamaica, Country Branding and Investment Attraction Strategies

TPBO -
Diane Edwards, President of the Jamaica Promotions Corporations, discusses country branding challenges, the power of Jamaica as country-of-origin and its potential to become the business hub of the Caribbean.
Interviews

Hume Johnson on Brand Jamaica and Nation Branding in the Americas

TPBO -
Hume Johnson in this interview discusses Brand Jamaica, nation branding challenges and destination branding in the Americas.

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