Place Branding Expert Panel

Climate Emergency: How Place Branding Strategies Can Help to Address It

How can place branding help to address the climate emergency - and how does a city's or country's stance towards dealing with climate change impact its reputation? Our expert panel has answers.

How Can Place Branding Contribute to Community Building and Stabilize Societies in Turmoil?

How can place branding help a society come out of its tumultuous past and instill pride in its people and create a sense of belonging? Find out in this summary of answers by our panel of place brand specialists.

How Many Place Branding Projects Fail, And Why? Expert Panel Answers

How to determine the failure rate of place branding projects and their root causes? Our panel of place brand specialists provides answers.

Populism: How Does It Impact Place Brand Equity?

Populism: how does it impact place brand equity? Our international panel of place brand experts has answers.

How to Structure a Place Brand Management Organization Across Political Levels and Industry Sectors

Place brand management: how to create a cross-government, cross-sector structure for successful place branding. World's leading specialists share their experience and insights on best practice, advantages and disadvantages of different approaches.

Place Brand Management: How to Initiate Brand Action Planning, How to Control

Place brand management: what to control, and how to initiate place brand action planning? Below the answers of our panel of place branding specialists (in...

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