TAG
Poland
Insights and thoughts on the nation branding, country image and national reputation of Poland:
Current State of Place Branding Practice in Europe
TPBO -
Place branding practice in Europe: European place brand developers, managers and marketers share their thoughts on place branding approaches in Europe.
Magdalena Florek on City Branding and Destination Marketing in Poland
TPBO -
Magdalena Florek, co-founder of the European Best Place Marketing Institute in Poland, discusses city branding, destination brands and country reputation.