Insights on nation branding and public diplomacy by the University of Southern California, USC Annenberg:
Ali Fisher on Big Data, Networks, Public Diplomacy and Country Image
Ali Fisher, Principal Data Scientist at VORTEX (University of Vienna) and CPD Research Fellow at the USC Center on Public Diplomacy (University of Southern California), about big data, new networks and the resulting opportunities - and challenges - for public diplomacy professionals.
Nick Cull, Professor of Public Diplomacy at USC Annenberg
USC Annenberg Professor Nick Cull reflects on his academic career, nation branding, public diplomacy and the growing importance of cities and regions.
Thoughts on Nation Branding as Concept and Theory
Jay Wang, Director of the USC Center of Public Diplomacy, shares his views on nation branding - definitions, concepts, theory.