who is who
Shyam Vasudevan
Meet Shyam Vasudevan – branding strategist, speaker and mentor with 20+ years' experience in place branding, tourism, and investment promotion.
Shyam Vasudevan on Branding, Psychology, and Lessons from India
Shyam Vasudevan on what makes place brands work, the role of psychology, and lessons from shaping campaigns like Incredible India.
Jibril Salifu on Digital Storytelling, Citizen Engagement and Sport in Place Branding
Interview with Jibril Salifu on how media, digital communications and sport can shape place identity - with insights from Ghana and the UK.
Fernando Prado Abuín
Meet Fernando Prado Abuín, Managing Partner at Reputation Lab, a globally recognised expert in reputation and brand management.
Michael Persson Gripkow
Meet Michael Persson Gripkow: place branding strategist, keynote speaker, and advisor on destination strategy, nation branding, identity.
Hjörtur Smárason
Meet Hjörtur Smárason, strategic advisor, speaker and expert in place branding, sustainable tourism development, crisis communication.