Baltics

Interviews

Gregory Pomerantsev on Aviation, Travel and Place Branding

TPBO -

Gregory Pomerantsev on city brands, airBaltic, Belarus country branding and the role of aviation and airlines in place branding

Interviews

Marcus Andersson on Talent Attraction and Place Attractiveness

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Meet Marcus Andersson, co-founder of Future Place Leadership (formerly Tendensor International): adviser, writer and speaker on the attractiveness and reputation of places.

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ABOUT TPBO

At The Place Brand Observer, we showcase impactful place brand stories and their link to sustainable development. Bridging research and practice, we highlight influential figures shaping the global identity and reputation of cities, regions, and countries. Our focus is on revealing their diverse success stories, insights and experiences.

Baltics

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Marc Meeuwis on Shaping the Brand of Tilburg, the City of Makers

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