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Learn about latest city research insights, trends and advice for those in charge of city marketing and city brand management.

City Profiles

Lisbon Economic Performance, City Brand Strength and Reputation

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Lisbon: how attractive for investors, talent, businesses and visitors? Here an overview of latest rankings and studies on Lisbon's economic performance, its livability, sustainability, appeal for digital nomads, brand strength and reputation.
City Profiles

Perth City Performance, Brand Strength and Reputation

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Perth's city brand strength, its reputation, sustainability and attractiveness for investors, talent and locals, according to global rankings and indices.
City Profiles

Zürich City Performance, Brand Strength and Reputation

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Zürich: how attractive for investors, talent, businesses and visitors? Overview of latest rankings and studies on Zürich's economic performance, its livability, sustainability, appeal for digital nomads, brand strength and reputation.
City Profiles

New Delhi: City Performance, Brand Strength and Reputation

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New Delhi's attractiveness for investors, high potentials and visitors, according to international rankings and indices: its city brand strength and reputation.

City Observatory

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Explore our City Observatory: In-depth benchmarking of city image, brand strength, and reputation, featuring detailed summaries of rankings, studies, and indices.
Expert Advice

Shopping Centers: Opportunity for Community Development?

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How can shopping centers support place branding and strengthen community identity? Expert panel of city specialists share their thoughts.
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ABOUT TPBO

At The Place Brand Observer, we showcase impactful place brand stories and their link to sustainable development. Bridging research and practice, we highlight influential figures shaping the global identity and reputation of cities, regions, and countries. Our focus is on revealing their diverse success stories, insights and experiences.

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