Place Brand Consultants
Meet leading place brand consultants worldwide, featured through interviews and professional profiles. Some are also part of our Impact Partner Network, offering deep insights and expertise in the field. All are peer-nominated for their relevance and contributions.
Morten King-Grubert on How Cities Like Copenhagen Succeed with Talent Attraction
TPBO -
Morten King-Grubert in this interview discusses talent attraction, how Copenhagen in Denmark does it, and the broader trends and issues involved with attracting and retaining talent to cities and regions.
Guido van Garderen on the Grand Challenges of Branding and the Ultimate Course on Brand Strategy
TPBO -
Interview with Guido van Garderen, former Strategy Director at Interbrand, on the ‘grand challenges’ of branding, the ultimate course on brand strategy and his thoughts on nation branding in Africa.
Bill Geist on the Future of Destination Marketing and the Next Generation of DMOs
TPBO -
Bill Geist of DMOproz in this interview looks at the future of destination marketing and shares his thoughts on what the next generation of DMOs will (have to) look like, to succeed.
Marta Hereźniak on Place Brand Effectiveness Measurement and How to Involve Stakeholders
TPBO -
Marta Hereźniak in this interview discusses place brand effectiveness measurement, stakeholder engagement, place brand identity and city branding in Central and Eastern Europe.
Adam Mikolajczyk of Best Place Institute on Meaningful City Branding
TPBO -
Adam Mikolajcyk of the Best Place Institute in Poland shares his thoughts on the country's nation brand and the current state of city branding practices in Central and Eastern Europe.
Brian Richards on Place Branding Success Strategies and New Zealand
TPBO -
Brian Richards of Richards Partners in this interview reflects on what place branding strategies need to be successful, how New Zealand performs as country brand, as well as the trends and challenges influencing place branders around the world.