TAG
sustainability
Sustainability has become a very important aspect for the reputation and competitiveness of cities and destinations. Sustainability is also important for economic development and attracting foreign direct investment (fdi), since more and more funding institutions are required to prioritize their investments. And of course expats and students are looking for cities with high livability scores, which can only be reached through sustainable development.
Knowledge partner: Sustainability Leaders Project
Climate Emergency or Pandemic: How Global Issues Impact Destination Branding
TPBO -
How do global issues like the climate emergency or the pandemic impact destination branding? Our panel of place brand and tourism experts share their insights.
Sustainability Awards: How Useful for Destination Branding?
TPBO -
Do sustainability competitions add real value to a destination and its branding? Find out from our panel of sustainability and destination specialists.
Todd Babiak on How Brand Tasmania Took Off: Its Development and Storytelling
TPBO -
Todd Babiak explains how Brand Tasmania took off by actively listening to the region's residents and businesses - leading to a strong place brand.
How Economic Development Programs Can Change Perceptions of Places
TPBO -
How can economic development programs change perceptions of place? We asked our panel of place brand experts, who in this post share some innovative examples from around the world.
How Sustainability Impacts Country Brands and Soft Power – Podcast Ep. 13
Podcast episode on how sustainability impacts country brands and soft power - based on an expert panel discussion, featuring New Zealand.
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