TAG
sustainability
Sustainability has become a very important aspect for the reputation and competitiveness of cities and destinations. Sustainability is also important for economic development and attracting foreign direct investment (fdi), since more and more funding institutions are required to prioritize their investments. And of course expats and students are looking for cities with high livability scores, which can only be reached through sustainable development.
Knowledge partner: Sustainability Leaders Project
Towards an Ethical Framework for Place Branding
TPBO -
Code of ethics for place branding: why do we need it and how could we develop it? Place Brand Leaders share their thoughts.
Place Branding in Times of Crisis and Uncertainty: Insights and Highlights from the IPBA Conference 2023
Explore insights and highlights from the IPBA Conference 2023 in Helsingborg, Sweden, on "Place branding in times of crisis and uncertainty."
Innovative Place Branding for Sustainability: Obstacles & Challenges
TPBO -
Expert views on challenges reducing our ability to use place branding innovatively as a tool for sustainable community and location development.
Innovative Place Branding for Sustainability: Opportunities & Priorities
TPBO -
Expert views on innovative place branding for sustainability of destinations, communities and business locations: opportunities and priorities.
Eight Examples of Inspiring Community-Centric Place Brand Development
TPBO -
Which place brand deserves to be celebrated for going the extra mile, e.g. by involving the community in its brand development? Expert panel shares eight examples.
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