Hume Johnson on Brand Jamaica and Nation Branding in the Americas
Hume Johnson in this interview discusses Brand Jamaica, nation branding challenges and destination branding in the Americas.
Country Brands 2017: Who Leads in Tourism and Trade? Winners and...
Jose Torres of Bloom Consulting discusses the 2017 Country Brand Ranking for Tourism and Trade: the country brand winners, losers and trends.
Øyvind Såtvedt on Brand Development and Management of the Oslo Region
Øyvind Såtvedt on developing and managing the brand of the Oslo Region, the challenges and trends affecting place branding in Scandinavia, Europe.
How to Measure Place Branding Impact Through Rankings and Indices
Overview of indices and rankings which can be useful for measuring the impact and effectiveness of place branding activities, by Robert Govers.
Fred Dixon on New York City Branding and Reputation Management
Fred Dixon in this interview shares his thoughts on city branding, place identity and reputation management of New York City.
Jeremy Tamanini on the Green Economy, Sustainability and Country Reputation
Jeremy Tamanini shares his thoughts on the Green Economy, sustainability performance and the implications for city competitiveness and country reputation.