Singapore: how has the city-state grown to dominate the charts on brand strength and global competitiveness? Well positioned as a transit hub and a destination for international business keen to expand to Asia, Singapore’s reputation is far-reaching. Join us as we further explore Singapore’s strengths and weaknesses in terms of soft power, ease of doing business, livability, country brand strength and contribution to global wellbeing.
Let’s take a closer look at:
Singapore’s soft power and brand strength
Its competitiveness and attractiveness for investors and business
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