Best Place Institute
Best Place Institute: Latest insights and news from Warsaw-based European Best Place Institute and its work on advancing place marketing as profession and academic discipline.
2015 Place Management & Branding Conference, Poznan
Preview and programme of 2015 Place Management and Branding conference in Poznan, Poland, featuring a Who is Who of place branding researchers worldwide.
Magdalena Florek on City Branding and Destination Marketing in Poland
Magdalena Florek, co-founder of the European Best Place Marketing Institute in Poland, discusses city branding, destination brands and country reputation.
7 Place Branding and Marketing Research Priorities for 2015
Overview of the seven place branding and marketing research priorities identified by the Best Place - European Place Marketing Institute.
Thoughts on 2015 Place Marketing and Branding Manifesto
Spot on: 2015 Place Marketing and Branding Manifesto by Best Place Institute & leading place branding scholars and experts: definitions, concepts, goals.