Examples of how unconventional financing methods have helped support place branding programs, shared by the TPBO panel.
What's in store for place brand managers in 2021? Which challenges will we encounter and which opportunities are out there, waiting to be seized? Find out in this episode of the Place Brand Leaders podcast.
What exactly is place branding - or perhaps better - place brand management all about? We asked Martin Boisen in this fourth episode of the Place Brand Leaders Podcast.
Place brand management: how to create a cross-government, cross-sector structure for successful place branding. World's leading specialists share their experience and insights on best practice, advantages and disadvantages of different approaches.
Place brand management: what to control, and how to initiate place brand action planning? Below the answers of our panel of place branding specialists (in...