Destination Brand Leaders

Mary Harris on the Future of Place Branding: Tech, Storytelling, and Strategy

Explore Mary Harris's illuminating insights into the intersection of technology, storytelling, and place branding in our exclusive interview.

Gwen Zuring on Brabant Place Brand Management Strategies

How Brabant in the Netherlands approaches regional branding and place brand management: interview with Gwen Zuring.

Guðrið Højgaard on How the Faroe Islands Use Smart Destination Marketing for Sustainable Tourism Management

Guðrið Højgaard in this interview illustrates how the Faroe Islands are using innovative destination marketing and place branding to promote responsible tourism and the sustainable development of the North Atlantic archipelago.

Thulisile Galelekile on How KwaZulu-Natal in South Africa Approaches Destination Marketing

Thulisile Galelekile, General Manager (Marketing) for the South African province of KwaZulu-Natal, shares her thoughts on destination marketing, especially the trends and how to get a foot into this sector.

Sithembile Ntombela on How South Africa Approaches Destination Marketing and Nation Branding

Sithembile Ntombela in this interview introduces us to South Africa's approach to destination marketing and nation branding. Learn about South Africa's economic and social reality, investment opportunities and how Brand South Africa works towards strengthening a shared national identity.

Myriam Gómez of Marca Chile on Country Branding Strategies

Myriam Gómez in this interview discusses Chile's approach to country branding and illustrates how Marca Chile collaborates with the nation's economic development agency and its diplomatic missions.

Latest: