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livability

Livability matters a great deal for those looking to relocate to a new city, be it for family reasons or business. Learn about latest research insights, strategies and advice linked to the livability of cities around the world. You might also be interested in our articles on sustainability.

Research Insights

Overtourism in European Cities: Study Reveals Root Causes, Consequences and Possible Solutions

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Ko Koens of NHTV Breda University discusses findings of a recent study on overtourism in major European cities, the root causes, consequences and feasible solutions.
Research Insights

Cities of Influence: Talent Attraction Winners and Priorities in Europe

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Roger Hobkinson of Colliers International discusses European cities, talent attraction leaders and the priorities for city developers and brand managers.
Expert Advice

4 Things Australia Can Teach Asia in City Branding – And Vice Versa

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Christopher Hire on city branding and urban development in Australia and Asia, and what Australian and Asian cities can learn from each other.
Book Reviews

Book Review: The Place Economy – Placemaking by Andrew Hoyne

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Read our review of The Place Economy, 2016 book by Australian Andrew Hoyne on effective, sustainable placemaking. Essential reading for place branding pros.
Conferences

Placemaking Week 2016: Could Place Branding Make Cities Happy?

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Fresh from Placemaking Week 2016, Amelia Green examines the opportunities of public spaces, happy cities and active transportation for place branding.
Expert Advice

Not Just About Money: How Cities Become Leaders in Talent Attraction

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Svetlana Masjutina shares her thoughts and provides examples of how cities can become leaders in talent attraction and retention, especially catering to the needs of the millennial workforce. Case studies include Houston, Nashville, Montreal.
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ABOUT TPBO

At The Place Brand Observer, we showcase impactful place brand stories and their link to sustainable development. Bridging research and practice, we highlight influential figures shaping the global identity and reputation of cities, regions, and countries. Our focus is on revealing their diverse success stories, insights and experiences.

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