place brand perception
Learn about latest place brand perception insights, studies and rankings of cities, regions, countries, nations and destinations.
Place Rankings and Perception Surveys: How Credible, How Useful?
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How to make sense of global place rankings and perception surveys: panel of place brand specialists explains.
Bridging Perception Gaps: How to Overcome Place Image Challenges
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How to bridge perception gaps, how can neighborhoods, cities, regions and countries overcome image challenges? Our panel of place branding specialists has answers.
Rodney Payne on Tourism Sentiment Index by Destination Think
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The Tourism Sentiment Index explained - Rodney Payne, CEO of Destination Think! marketing consultancy, tells us how the index works and which have been the key findings in the first, 2019 edition.
Country Brand Report Latin America: 2017 Reputation Winners, Losers and Trends
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Gustavo Konisczcer of FutureBrand LATAM presents the highlights of the Country Brand Report Latin America 2017: reputation winners, losers and trends.
Eli Avraham on Place Image and Media Coverage of Cities and Countries
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Eli Avraham of Haifa University in Israel shares his views on media coverage of cities and countries, and how place branding can help overcome a negative image.
Hume Johnson on Brand Jamaica and Nation Branding in the Americas
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Hume Johnson in this interview discusses Brand Jamaica, nation branding challenges and destination branding in the Americas.