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Place Branding Journal

World’s leading place branding journal, Place Branding and Public Diplomacy is the flagship journal for academics and practitioners interested in the branding and reputation of places. Find below a collection of latest research insights and reflections on articles published in the journal.

Case Studies

Branding a Stateless Nation: Public Diplomacy Strategy of Catalonia

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How to represent and promote a stateless nation internationally? Case study on nation branding, cultural and public diplomacy strategy of Catalonia (Spain).
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New Partner: Place Branding and Public Diplomacy Journal

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The Place Brand Observer is thrilled to partner with academic journal Place Branding and Public Diplomacy by Palgrave. Read on for details.
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ABOUT TPBO

At The Place Brand Observer, we showcase impactful place brand stories and their link to sustainable development. Bridging research and practice, we highlight influential figures shaping the global identity and reputation of cities, regions, and countries. Our focus is on revealing their diverse success stories, insights and experiences.

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