Place Branding

Conferences

Insights and Highlights from City Nation Place Global 2023

Editorial Team -
Explore key insights from City Nation Place Global 2023 on place branding strategies, industry shifts, and award-winning campaigns.
Research Updates

Knowledge Update: The Latest in Place Branding, Sports, and Pandemic Diplomacy Research

Editorial Team -
Research insights on leveraging sports, cultural events, and pandemic diplomacy for effective place branding and public engagement.
Place Branding Examples

The ‘Little Tasmanian’ Initiative: Integrating Literacy with Place Branding

Editorial Team -
Discover 'Little Tasmanian': A Brand Tasmania initiative bridging literacy enhancement with strategic place branding objectives.
Conferences

Place Branding in Times of Crisis and Uncertainty: Insights and Highlights from the IPBA Conference 2023

Florian Kaefer -
Explore insights and highlights from the IPBA Conference 2023 in Helsingborg, Sweden, on "Place branding in times of crisis and uncertainty."
Interviews

Gwen Zuring on Brabant Place Brand Management Strategies

Editorial Team -
How Brabant in the Netherlands approaches regional branding and place brand management: interview with Gwen Zuring.
Insights & Advice

Shopping Centers: Opportunity for Community Development?

Editorial Team -
How can shopping centers support place branding and strengthen community identity? Expert panel of city specialists share their thoughts.
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At The Place Brand Observer, we merge Swiss precision with global insights to empower place branding success. Celebrating impactful stories and leaders, we provide benchmarking, guidance, and tools for cities, regions, and countries to enhance identity, reputation, and appeal.

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