Sustainable Tourism
Sustainable tourism has become essential for the long-term success, reputation, and resilience of destinations. This page features our latest insights on how cities, regions, and countries approach tourism development and destination management with sustainability in mind — from strategy and leadership to branding and visitor experience.
If you’re interested in meeting the changemakers driving sustainable tourism around the world, we recommend visiting the Sustainability Leaders Project. It features 250+ interviews with thought leaders and practitioners advancing more responsible forms of tourism.
Doug Lansky on Competitive and Sustainable Destinations
Doug Lansky - a travel writer, speaker and performer whose keynotes on destination development and the future of DMOs are legendary. An avid traveler, Doug has made it a profession to look at both sides of the coin - the pristine landscapes and wildlife, and the cramped parking lot from where you are photographing them. Just like his book "Travel, the Guide", this interview is an eye opener for those in charge of managing and marketing destinations.
Destination Check: Current State of Tourism Sustainability in Costa Rica
Glenn Jampol shares his thoughts on the current state of tourism sustainability in Costa Rica, a leading destination for ecotourism and responsible tourism experiences.
Albert Salman on Green Destinations and Sustainable Tourism Leadership
Albert Salman explains what makes a destination "green", its benefits and challenges, and how the new Green Destinations initiative supports the sustainable development and management of tourism destinations.
New Ranking Presents World’s Top 100 Green Destinations
Introducing the TOP 100 Green Destinations Ranking - a new benchmark and assessment initiative aimed at helping destinations to improve their sustainability.
Sustainable Tourism Advice for Destination Marketers: Keep it Real!
Info by VisitEngland for destination branding professionals on sustainability and how to create authentic, credible place brands and marketing campaigns.
South Africa: Storytelling for Responsible Tourism
South Africa uses storytelling in its destination marketing to support inclusive tourism - great video and example for sustainability in place branding.