South Africa: Learn about the image, reputation and branding of South Africa, the management and positioning of Brand SA, and South Africa as country-of-origin.
John Strelecky shares how finding and focusing on their true purpose will help cities, regions or destinations succeed with attracting talent, investors or visitors.
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South Africa’s economic performance, country brand and reputation, according to studies measuring economic development, livability, sustainability.
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South Africa: how attractive for visitors, investors, talent? How does it approach country branding and destination marketing? How does it fare in global benchmarking studies? Find out in our special report.
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Themba Khumalo on South African Tourism’s approach to destination marketing and how it addresses the coronavirus crisis.
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Cape Town’s attractiveness for investors, high potentials and visitors, according to international rankings and indices: its brand strength and reputation.
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